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Retail Audit Playbooks

A living reference for how Combine Chain sequences capture, scoring, escalation, and regional storytelling. Downloadable PDF versions ship with active engagements—this page is the annotated overview.

Audit workflow map

Each node lists owner + SLA; dashed lines show optional branches when retailers withhold access.

Audit workflow from brief to distributor reply Brief lock Field capture QC + score Escalation tree Regional pack Distributor reply log Retailer denial path
Soft overhead view of notebooks and printed scorecards on a wooden desk

Sample scorecard matrix

Weights shift per program—this matrix illustrates a chilled audit where door discipline carries extra penalty.

Signal Weight Capture rule Analyst note
Planogram delta 0.35 Full bay, 1.2m standoff Manual override if fixture swapped mid-wave
Price card match 0.25 Macro + readable subtext OCR confidence printed in appendix
Door dwell risk 0.25 Burst trio within 20s Discarded if shopper blocks >50% frame
Promo stack integrity 0.15 45° hero angle Compared to signed artwork hash

Field escalation logic

Timers respect Korean holidays; “off-spec” language replaces “failure” in automated pings.

  1. T+0–12h: store supervisor receives annotated still with clause reference.
  2. T+12–36h: distributor ops lead copied if no upload confirmation.
  3. T+36–72h: brand trade analyst joins thread with optional call notes.
  4. T+72h+: escalation pauses if weather or retailer blackout documented—no fake urgency triggers.

Regional KPI snapshots

Three anonymized provinces showing different failure mixes—used in QBR decks with footnoted sample sizes.

Gyeonggi

0.81

Compliance index · n=118 stores

Primary drag: secondary display drift after week two.

Gyeongsang

0.74

Compliance index · n=64 stores

Smaller cohort—benchmark chart omitted per policy.

Jeju

0.69

Compliance index · n=22 stores

Logistics variance flagged honestly in appendix.

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